Articles

Lowering the bar to purity claims

Every so often, the European Patent Office issues a decision on a case which has important consequences for other patent applicants. The recent decision T1085/13 (discussed in greater detail here) has implications for how purity claims are assessed at the EPO and may be seen as patentee-friendly, particularly for the...

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The impact of AI-generated in silico data on pharma patent applications

This article was originally posted in Drug Discovery Today and remains their copyrighted material. Please visit their website here to read the full article. In silico data generated using AI platforms can identify existing medication candidates and match them with diseases and conditions that don’t yet have a cure much quicker and...

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Build a brand – not just a hotel

The hotel sector is changing and with that brings opportunity and challenge in equal measure. With increased competition from online accommodation websites like Airbnb and Homestay, hotels are having to reposition themselves and diversify to tap into a generation of guests who are looking for a more unique and immersive...

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AI Accelerates Innovation

This article was originally posted on Communications of the ACM and remains their copyrighted material. Please visit their website here to read the full article. “To invent, you need a good imagination and a pile of junk.” So said Thomas Edison, America’s most prolific inventor. Yet the march of technology is now changing...

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A “BIG” loss for McDonalds, or is it really?

On 11 January 2019, the EUIPO upheld an application by Irish fast food chain, Supermac’s to cancel McDonald’s BIG MAC EU trade mark, registered since 1998! If McDonald’s appeal is unsuccessful, their longstanding EU registration will be removed from the register. For a long time, McDonald’s have been using their...

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