Designs

Registered Designs – deMYTHstified! (Part 2 of 2)

In this second of two articles on the benefits of registered designs (the first of which can be found here), we tackle five more of the most-commonly repeated myths we hear on the subject: (1)   “We’ve already shown our design, so it’s too late to apply for protection.” Myth –...

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Registered Designs – deMYTHstified! (Part 1 of 2)

When businesses decide to invest in intellectual property to protect their assets, patents and trade marks are typically the most obvious choices and are often a good place to start.  However, when it comes to protecting the investment made in developing the appearance of a product or brand, patents and...

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5 more myths about brands and designs – answered!

This article is part 2 of 2. See here for part 1. 1)      We can use whatever Google AdWords we want to advertise our own products and services – consumers can’t see them WRONG!  Google AdWords is a keyword advertising service which allows an advertiser to pay to have its...

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5 myths about brands and designs – answered!

This article is part 1 of 2. See here for part 2. 1)      It doesn’t matter how we use ® and TM WRONG!  ® should only be used for registered trade marks – using it when a trade mark is not registered is a criminal offence in the UK whereas TM...

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New “webmarking” system for registered designs

Innovative designs are big business. A recent report for NESTA [1] estimated that 10% of investment in intangible assets relates to design, and this is reflected in the increasing number of new designs being filed – over 5000 [2] just in the UK last year and close to a staggering...

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