Designs

Design protection is an often overlooked aspect of intellectual property. It is common to protect physical products via a patent, which may protect how the product is made or how it works, while trade mark protection may be used to protect the brand that may have been constructed around the product. Design rights have their place...

In this second of two articles on the benefits of registered designs (the first of which can be found here), we tackle five more of the most-commonly repeated myths we hear on the subject: (1)   “We’ve already shown our design, so it’s too late to apply for protection.” Myth –...

When businesses decide to invest in intellectual property to protect their assets, patents and trade marks are typically the most obvious choices and are often a good place to start.  However, when it comes to protecting the investment made in developing the appearance of a product or brand, patents and...

This article is part 2 of 2. See here for part 1. 1)      We can use whatever Google AdWords we want to advertise our own products and services – consumers can’t see them WRONG!  Google AdWords is a keyword advertising service which allows an advertiser to pay to have its...

This article is part 1 of 2. See here for part 2. 1)      It doesn’t matter how we use ® and TM WRONG!  ® should only be used for registered trade marks – using it when a trade mark is not registered is a criminal offence in the UK whereas TM...